For several years Porsche has offered the ability for customers to spec out their car the way they want. As one of the most popular sports car companies in the world Porsche has come to understand their customer base which is widespread with several different levels of income. When you head to the Porsche website and see the variety of options to choose from you can feel as if you are building your own car from the ground up, even though that isn’t the case. The challenge is to stay within your budget when building up a Porsche; it’s easy to add thousands of dollars of options, and for many that is perfectly fine.

Let’s use an example to show what can happen and see what the reaction might be. Starting with a Porsche 718 Boxster S with a base price of $69,450 you have a great car right from the start. This car comes with a 350 horsepower 2.5-liter flat four-cylinder engine attached to a six-speed manual transmission, a power operated soft top, a self-deploying rear spoiler, power heated side mirrors, LED running lights, LED taillights, bixenon headlights and 19-inch wheels. The chassis, steering, brakes and suspension are all truly Porsche to give you a car you can control easily and have a lot of fun. At this base level, most Porsche shoppers feel they are just getting started.

When it’s time to start clicking on the options boxes you can see the increase in price happen right away to give you more impressive car, but one that reaches a higher price range. Starting with the Lava Orange paint for $2,580, add the black all-leather interior for $2,580, toss in the Porsche Dynamic Light System for $970, bring on the Keyless entry and proximity key for another $790 and add roll bars that match the exterior color for $635 and you really are just getting going.

More features can be brought in as well and it’s easy to choose the Porsche Active Suspension Management Sport for $2070, the torque vectoring differential for $1,320, the Sport Chrono package will cost you $1,920, 20-inch Carrera S wheels cost $1,580, black satin paint for the wheels increases the cost by $1,085, a heated steering wheel costs $470, the two-way sports seats plus are $440, seat heaters cost $530, seat ventilation come in at $730, dual zone automatic climate controls can be had for $760, a navigation system will run you $1,730 and the Burmester surround sound audio system does cost $4,690.

With all these added features, which comes as a total of seventeen added options the increase in price shows up at $24,820 to bring us to a full price of $94,270 which is a great deal more than what the base model will cost. Of course you can do away with some of the features or you can add several more to bring your price up over $100,000 easily to be a car that has a wide range of prices. This is a great example of how Porsche can be attractive to those who have a lower budget to spend as well as those who have a much higher price they can afford.