Family Vehicles That Redefine Everyday Convenience
Shopping for a family vehicle used to mean choosing between practicality and style, but today’s market breaks that old mold. Modern minivans and SUVs are showing up with tech-loaded cabins,…
Turning Social Media Engagement Into Test Drives
Posting inventory on social media gets you likes. Posting content that sparks conversations gets you showroom visits. The difference between these two approaches can make or break your dealership’s bottom…
Creative Ways Dealers Can Stand Out on Social Media
Most dealerships post the same boring stuff on social media. New car arrivals, weekly specials, and the occasional sale banner. If your feed looks like every other dealer in town,…
Instagram Stories vs. TikTok: Which Platform Actually Sells More Cars?
When you turn to Instagram vs. TikTok for car sales, which platform performs the best? One of them should stand out ahead of the other. Which platform should your team…
2025 Mazda CX-30 Turbo Review: A Subcompact Crossover That Feels Like a Sporty Hatchback
The 2025 Mazda CX-30 Turbo throws conventional subcompact SUV wisdom out the window. While most small crossovers prioritize practicality over personality, this turbocharged rebel delivers 250 horsepower of genuine driving…
Dynamic VIN-Level Ads: Linking Inventory Directly to In-Market Shoppers
The Vehicle Identification Number (VIN) of any vehicle on the road has many data points and information built in that marketers can take advantage of.
OEM vs. Aftermarket: Which Parts Are Worth the Extra Investment?
Standing in your mechanic’s shop, you face a decision that could save you hundreds or cost you thousands. The choice between original equipment manufacturer (OEM) parts and aftermarket alternatives affects…
Email Automations That Actually Get Opened and Read
Email marketing continues to be one of the most effective forms of marketing, especially for an e-commerce business. What email automations do people actually open?
The Nissan Rogue Platinum Makes Waves in the Compact Crossover Segment
Step into the latest Nissan Rogue Platinum and be prepared to be impressed. Unlike many other mainstream crossovers, the Rogue eschews the usual utilitarian cabin for something a lot more…