Automotive Marketing that Captures Your Attention

Automotive Marketing that Captures Your Attention

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The shock factor, strange qualities, and unusual presentation that some companies have turned to in order to show you a vehicle and market it toward you in ways that we’ve not seen before are something

Ford and GM Continue to Challenge Each Other

Ford and GM Continue to Challenge Each Other

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Typically we consider the challenges between different automakers to be placed in the performance aspect of the world. When you think of GM and Ford that means you would expect to see the Mustang and

Missing the Century Mark

Missing the Century Mark

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It’s been no secret that Mazda will turn 100 in 2020 and that we’ve hoped this brand would bring us something exciting and special by this model year, but that doesn’t seem to be the

Bolt Proving the Masses Wrong

Bolt: Proving the Masses Wrong

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When the Chevrolet Bolt EV was offered on the market at the end of last year it did so with the laughable statement of being “more than just a car” which had been stated by