Compact Cars

Pushing Value Sells Cars

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New and used car prices have skyrocketed over the last two years. Dealerships are on the front line, combatting insanely high prices and low inventories while delivering value to customers.

How to Respond to Malicious Backlinks and Negative SEO

How to Respond to Malicious Backlinks and Negative SEO

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Backlinks and Blacklisting Backlinks and negative SEO sound damaging to your website and can potentially blacklist you on Google, but before you start panicking, let’s investigate. Now, when you hear the word blacklist and Google

Why Use Pay Per Click For Your Dealership

Why Use Pay Per Click For Your Dealership?

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Pay-per-click advertising or PPC, also known as cost-per-click, is a type of internet marketing where advertisers pay a fee each time one of their ads is clicked. It’s a cost-effective way to drive traffic to

Actionable Data for Dealers

Dealer’s Data Must Be Actionable

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In order to be useful, data analysis must point to meaningful conclusions and actionable information.  However reports from various sources must be integrated properly in order to support those goals.  This is often where dealers

Car Dealer Inventory

Dealers, Diversify Your Inventory Marketing Strategy

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The more we work with car dealers, the more we realize that there are certain fundamentals that are pretty universal. Everyone has a website. Just about everyone is posting to some third-party sites. Nearly all