Marketing - Dealers Social

How to Respond to Malicious Backlinks and Negative SEO

Backlinks and Blacklisting Backlinks and negative SEO sound damaging to your website and can potentially blacklist you on Google, but before you start panicking, let’s investigate. Now, when you hear…

by Heather Collins September 10, 2019August 9, 2022

Marketing

Why Use Pay Per Click For Your Dealership?

Pay-per-click advertising or PPC, also known as cost-per-click, is a type of internet marketing where advertisers pay a fee each time one of their ads is clicked. It’s a cost-effective…

by Heather Collins May 4, 2019August 9, 2022

Marketing

Dealer’s Data Must Be Actionable

In order to be useful, data analysis must point to meaningful conclusions and actionable information. However reports from various sources must be integrated properly in order to support those goals. …

by Scott Boyd August 13, 2015August 9, 2022

Marketing

Dealers, Diversify Your Inventory Marketing Strategy

The more we work with car dealers, the more we realize that there are certain fundamentals that are pretty universal. Everyone has a website. Just about everyone is posting to…

by Scott Boyd July 29, 2015August 9, 2022